Established in 1974 in Watertown, CT we've moved twice to get to our new over 22,000 sq. ft., state-of-the-art facility in Bristol, CT.
Our new store has a huge selection of genuine Harley-Davidson® MotorClothes® Apparel and Accessories, collectibles, parts and accessories.
Our corporate mission is to provide Harley-Davidson® motorcycles, accessories, clothing, service, replacement parts, and performance parts to our customers.
We will strive to Increase the satisfaction of our present customer while attracting new customers.
Further the acceptance of motorcycles. Expand the experience of this family sport to a greater number of people in our market. We will treat all people with whom we come in contact in the course of our business, including customers, visitors, suppliers, and each other, with the utmost respect and courtesy.
"Harley" Bob LaRoche is an avid Harley-Davidson enthusiast. After building and then selling a previous business (Copico of Canton, MA) in '98, Bob's wife suggested that one of the best ways for him to enjoy the next phase of his life was to merge business and pleasure by becoming a Harley-Davidson dealer. As a result, Bob acquired an existing dealership (D&J Harley-Davidson, Inc.), renamed it Yankee and moved it to it's present location in Bristol, CT.
Bob's passion for great customer service and his personal desire to share his love for the Harley-Davidson "way of life" is reflected in Yankee's mission statement and in the attitudes and friendliness of Yankee's staff.
Carolyn and "Harley" Bob LaRoche at Harley-Davidson's 100th Anniversary Celebration in Milwaukee, WI, just prior to the start of the parade on August 30, 2003
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